“Although inventory levels ramped up eventually, months after the announcement, it was still extremely hard to buy the device”, said OnePlus CEO Carl Pei in a blog post. Previous year the OnePlus One arrived to much fanfare, only for the young company’s plans to buckle under a clunky invite system and orders it couldn’t fulfil in a timely fashion. It made waves in 2014 when it launched the OnePlus One, a high-quality smartphone with a mid-range price.
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There has been considerable delay in deliveries of the new device in the recent past which hasn’t gone down well with OnePlus fans. “We were equally excited when we saw your excitement around the OnePlus 2”, he wrote in the OnePlus forums.
Five million people have already preordered the OnePlus 2 and many of them are still waiting to get their device, Phone Arena reports.
Yes, an open apology from OnePlus’ co-founder is a positive move from the fledgling company. Although the company had planned for a smooth rollout and built up sizable inventory, the shipment kicked off in meaningful quantities only this week, nearly a month after the estimated shipping date. In the meantime, let us know what you make of this one-hour open OnePlus 2 sales window! “We know that you are rooting for us, and want nothing more than to see us succeed”.
We tend to root for the underdog, and OnePlus is under the shadow of some very massive big dogs.
The OnePlus 2, a “Flagship Killer” apparently, is sitting around in warehouses rather than in the pockets of customers who want one. We will need to look into production and operations to determine when this is most feasible.
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To our partners, sorry. He also points out that the situation has led shortened the product life cycle of the OnePlus 2 (Review). In addition, he stated that the company do not plan on making further promises for future launches.
