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Pokemon Go craze sends Nintendo stock soaring
Shares in Japanese gaming company Nintendo have jumped by almost a quarter on Monday following the success of a new Pokemon Go smartphone game. Avid Pokemon fans across the world where the augmented-reality game is yet to officially release have been clamouring for the quick availability of the game while restless gamers have resorted to unofficially accessing the game through third-party APK files. In just a few days, Pokemon Go has already been downloaded more times than Tinder on Android, and it will soon overtake Twitter in daily active users.
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Pokemon Go, a free-to-play game, was launched officially on July 6 in the U.S., Australia and New Zealand, and has surged to the top of the charts in sales as well as the number of downloads.
It’s been a unusual week for Pokemasters, dealing with armed robberies, dead bodies, and even accidental exercise.
Interestingly, “Pokemon” is garnering a lot of Google searches in countries where Pokemon GO hasn’t been released yet.
IG market strategist Evan Lucas called the investor speculation around the app “amazing” but said Nintendo would need to do more to justify the jump in its share price.
“The question with all apps is monetisation”.
Shares of Japanese gaming giant Nintendo Co. Ltd.
Niantic Labs, the game developer has been caught off guard with its game servers struggling to cope up with peak traffic as its overloaded systems have been reportedly causing app crashes, besides frequent and unexpected server-disconnections.
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It’s been less than a week since the latest mobile gaming craze has hit the country–including Hawai’i.