Cadbury Celebrations has been representing a plethora of emotions, by getting people together and strengthening relationships especially during festivals like Rakshabandhan. RakshaBandhan festival falls on the full moon day in the Shravan month. The Sanskrit meaning of the Raksha Bandhan is “the tie or knot of protection”.
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Kapil Mishra the ECD at Contract Mumbai, said, “Rakhi (Rakshabandhan) started as a festival of the brother’s resolve to protect the sister”. Brothers promise their sisters for lifetime protection and sister ties thread on their brother wrist and say prayers for their well being. It is one of the several occasions in which family ties are affirmed in India. “Even our latest Cadbury Celebrations TVC, in a light-hearted set up, highlights the innocent brother-sister relation and how a pack of Cadbury Celebrations brings them closer to each other, than ever”. The sister applies a Tikka (a colorful mark) on the forehead of the brother.
Raksha Bandhan 2016 Gift: Raksha Bandhan is also Know as Rakhi Purnima or simply Rakhi/ Rakhri in many parts of India.
Moreover, people from other religions also observes this day as their respective festivals. But the things were much simpler during childhood days, where Raksha Bandhan was just a bank holiday, no school, playing lot of games was the main motto. Your sibling has been there for you all the thick and thin you pass by, and they have been your major support most of the times.
There are various Happy Raksha Bandhan status that you must dedicate to your loving brothers and sisters to celebrate this Raksha Bandhan more excitedly.
Sister is someone who is caring and sharing. There’s no other love like the affection from a sibling. Sister can understand things you never said. I adore you, Bro.
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It leaves a grin all over when I think about those silly battles we had and abruptly used to make up. Now every sister tries and finds the best rakhi for her brother and even the brother scratches his head and tries to figure out the most unusual gift for her cute princess. Happy and Best Raksha Bandhan Wishes to You! Happy Raksha Bandhan, Dear Sister. Stay tuned with us guys!
