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Queueing at Kanye West’s pop-up started at 2am
The first shoppers enter the Kayne West Melbourne Pop Up store on August 19, 2016 in Fitzroy Victoria, Australia.
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Hotel guest relations executive Puteri Nurshadrina, 24, says she found out about the store on Twitter and started queueing at 3am.
Sitting nearby as her 14-year-old daughter waited in line, Fraser resident Yolanda Smith, 46, had a few words to describe the hype. “But [this season], I think the new Yeezys are going to come out, and [the collection] is going to look totally different”.
“I’m not going to lie”.
The Detroit shop will be at Lakeside Mall in Sterling Heights this weekend. West’s “The Life of Pablo” tour comes to the city’s TD Garden Sept. 3.
Kanye West teased fans of his fashion line and music with a tweet late Wednesday night. Singapore is the only location in Asia. The temporary store is on Wentworth Place and Jackson Street. A recycled Levis jacket customized by West was on sale at the store for $400.
Inside New York’s Life of Pablo pop-up.
His work in the fashion industry goes back to 2009, when he collaborated with sports label Nike to release the Air Yeezy sneakers.
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A source tells ET that one notable attendee at the Los Angeles store was former soccer star David Beckham, whose son, Brooklyn, has shown a fondness for Yeezy gear in the past, despite the beef between Kim Kardashian West, and Brooklyn’s girlfriend, actress Chloe Grace Moretz. The shop is selling a line of limited edition clothing that takes inspiration from Kanye’s recent album, The Life of Pablo.