Rob Gronkowski is getting even hotter as a personality.
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New England football fans can Gronk-spike their tailgate parties this season with a brand-new hot sauce from Patriots party boy tight end Rob Gronkowski. PLB Sports has marketed nearly 100 different athlete cereals, and those sales put Gronkowski in the top five, Ritchart said. It is exactly what you’d expect him to say if you asked him “Gronk, if you were to have your own brand of hot sauce, what would you call it?”
The sauce will reportedly sell in the $3 to $4 range and will be available for purchase in New England area supermarkets as well as online.
That apparently was the thought of PLB Sports, which apparently was looking for another culinary venture with Gronk and enlisted the help of his father and brothers to settle on hot sauce.
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Over the past three years, PLB Sports has sold more than 130,000 boxes of Gronk Flakes.
