T-Mobile’s bombastic CEO has been regularly poking fun at the competition ever since starting the Uncarrier initiatives, and Sprint’s new CEO Marcelo Claure is sick of hearing it. After Legere blasted Sprint’s recent All In blunder, Claure fired back in a series of vitriolic tweets. “During certain times, like other wireless carriers, we might have to manage the network in order to reduce congestion and provide a better customer experience for the majority of our customers”.
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Shares of T-Mobile are up more than 43 percent, or $11.80 per shares, in the same time period.
T-Mobile CEO John Legere is a pretty outspoken guy, often speaking candidly about his competitors and unafraid to use profanities in public. You say one thing but behave completely different. On Demand is $27.08.
A few hours before, Claure replied to a complaint that a user couldn’t upgrade his phone every year – calling out Claure for being the “highest paid CEO”.
It didn’t take long for Legere to realize that his potty mouth, willingness to pick fights, and total lack of self-consciousness made him an ideal tweeter. It’s all a fake show.
The whole ordeal started Wednesday evening, when Legere sent out a tweet, poking fun at Sprint’s efforts to revamp their plan structure with its “all-in” campaign – plans that cover unlimited talk, text and data for one price.
A company spokesperson says that Sprint chose that speed “because it was demonstrated to provide a high-quality video experience while also preserving as much bandwidth as possible for other users”.
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Legere has not yet responded to Claure’s tweets.
