The Mountain Dew Super Bowl commercial is one of this year’s weirdest ads, but once you see it, guaranteed you’ll want to watch it again.
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The ad showed actress Helen Mirren admonishing people who might think about drinking and driving.
She then raised a bottle of Budweiser to drink.
For the second year in a row, an NFL-sponsored Super Bowl ad has focused on ending domestic violence. “Hyundai did a nice job with amusing spots featuring the new Hyundai”.
Anheuser-Busch pulled out all the stops with celebrities this year.
Love it or hate it, Mountain Dew’s weird ad showing a creature that was part puppy, part monkey and part baby was one of the most talked about spots of the evening.
The day after the Super Bowl, people might find themselves at work, congregating around the water cooler and rehashing the big game’s best commercials.
The ad’s timing may raise eyebrows. After all, the Super Bowl is America’s biggest party, and the best advertising tends to reflect that. The thing starts walking around and has the head of a pug, the arms and tail of a monkey, and the legs of a baby wearing a diaper; and that’s not all-this thing speaks, too. Internet address provider GoDaddy, which for 11 years walked the line of bad taste with ads that showed skimpily clad women and an extremely long close up of a kiss, is sitting it out, citing the need for more targeted advertising.
People spent a combined 300,000 hours watching ads on YouTube during the Super Bowl. Doritos’ ad shows dogs trying to check out at a grocery store, and Ryan Reynolds plays all of the residents in a town called “Ryanville” for Hyundai, for example. Manning is just hopping on the bandwagon. “Ratings for the game and the price tag for 30-second ad spots may have risen as usual, but ads this year felt “safer” and less edgy”. The ad flashes the URL for a website by pharmaceutical makers AstraZeneca and Daiichi Sankyo. According to Google, 82 percent of TV ad-driven searches during the Super Bowl happened on smartphones.
Maybe stuffing cheese into new places is a corporate directive by parent company Yum Brands.
Peter Carstair’s ad, Ultrasound, was a crowd favourite online.
Looking at the incremental lift Super Bowl advertisers received in brand-related searches on across Google and YouTube, Audi came out on top with its “Commander” ad. In fact, automotive brands dominated the chart.
However, I questioned whether the ad missed its mark by running just before the two minute warning in the fourth quarter, just as the Broncos got the game in hand and many viewers, especially those in the Carolinas, turned it off. I asked Twitter.
Many companies also released ads online early in hopes of generating extra buzz.
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During Sunday’s Super Bowl 50, Mountain Dew paid millions of dollars to air a commercial for the new Kickstart flavors, as well as let viewers know they can go to MountainDew.com and create their own Kickstart combination.
