The two-hour special was directed by Jonas Akerlund, and was first announced just one day after Swift finished the last performance of her world tour – which coincided with her 26th birthday.
Advertisement
Taylor Swift’s concert film, “The 1989 World Tour Live”, has arrived in Apple Music. Its main feature, however, is Swift’s November 28 performance at the ANZ Stadium in Sydney, Australia.
The film is exclusively available to Apple Music members, a paid service.
Back in September, Billboard reported that the tour had grossed $130 million, and the tally on “The 1989 World Tour” Wikipedia page estimates a $250 million revenue after the tour concluded. By securing exclusive rights to her documentary, the company managed to make quite a strong statement, but it seems that the video’s messy roll out on Sunday might make things hard for Apple Music, who will try to “shake it off” as soon as possible.
Swift also admitted that getting her friends to agree to perform was not as hard as she had expected. But The 1989 World Tour wouldn’t have been the same without them…
Neither Swift nor Apple Music has commented on the issues.
Taylor Swift’s loyalty to Apple Music seems to have amplified over the months since her original Tumblr post, giving the platform a distinctive edge against its competitors.
Advertisement
Earlier this month (Dec15) Taylor sat down with Apple Music for an exclusive interview and during the chat the superstar gave insight into her daily life, noting fame heightens paranoia about people being out to get her. That remains to be seen as Apple continues to push forward in the music streaming industry.
