Uber is the latest transportation group to join law-enforcement agencies, broadcasters and wireless carriers in the effort to track down abducted children.
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The ride-hailing service announced Wednesday that it was partnering with the National Center for Missing & Exploited Children to provide its drivers with Amber Alerts.
Uber partnered with the National Center for Missing and Exploited Children to alert its drivers whenever there’s a child abduction in their city. Other companies, such as Google, Microsoft and Facebook integrated AMBER alerts.
The Uber network now covers more than 75 percent of the US population, with drivers actively working on road networks at all times of the day, according to Uber officials.
“We are proud to harness this reach to support the AMBER Alert program, and to quickly connect drivers with information that could make all the difference for neighbors and communities”, said Uber in their press release. The program piloted in Colorado several months ago, so it’s great to see that it’s been successful enough to reach out to the entire nation.
AMBER alerts are issued across multiple mediums, including TV and radio, and the system has helped recover 772 children since its inception.
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“Connecting Uber’s vast network of drivers with time-sensitive and critical AMBER Alerts is a creative and potentially game-changing development”. Uber drivers in more than 180 cities around the country will receive the AMBER Alerts that are issued in their area.
