The PR industry became so competitive that no one will get much attention with their PRs until they try something new. I think the press release cake is showing a creative idea of writing PRs.
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The image is taken from twitter that is uploaded with a caption saying “Just received this amazing cake. Like the TMS commentary box here at Metro Towers today”.
In this case, website VoucherCodesPro sent ‘a small number of elite journalists’ their latest release emblazoned on a Victoria Sponge with (very) generous helpings of icing.
We don’t have much news about the written material on cake.
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But after seeing this cake few commenters have commented that “it is defiantly the world’s tastiest cake”.
