Keen to do more than simply break even, YouTube has for some time been looking to incorporate a subscription-based offering, past year launching Music Key that brings ad-free music, background play, and offline access to the platform.
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YouTube could be about to rebrand its paid-for music video service under the name “YouTube Red”, according to a new report.
Now, thanks to a recent email sent to content creators, we might see the option pop up as early as late October.
For years, YouTube’s fans have been telling us they want more – more choice when watching their favorite content, more ways to support their favorite creators and, above all, the option to watch their favorite videos uninterrupted.
Sources claim that the price for the both the services together will be $10 a month. That may be accurate, but the timing of YouTube’s initial announcement of the new viewing experience could also lead individuals to believe the Google-owned online video site is also responding to new subscription players in the market. Dan Hardcastle later went on to make a video explaining the service and the negative consequences it would have for YouTubers. One would give you unlimited music streaming, while the other would let you watch all the videos you need (or want) to, without ever seeing any advertisements. Either way, the company is making money whether users choose the ads-free or ads-full versions.
Well, as it that time again, the newest on the YouTube subscription service(s) comes from a report out of Re/Code today, that if correct, clears up much of the speculation. However, they can re-enable monetisation by navigating their Account Features page.
So far, 95% of content creators on YouTube have signed up to and agreed to the deal to allow their videos to be watched by subscribers. We remain committed to working with you, as we always have. That’s why we’re asking you to update your agreement to reflect the updated terms for the ads-free service. The move follows YouTube’s monestisation of content on mobile devices three years ago.
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