Share

YouTube’s money man says the future is live virtual reality

In most cases, this means viewers will be able to see more detail in the content they’re watching than ever before.

Advertisement

The colour and detail in your YouTube videos are about to be boosted according to the company’s Chief Business Officer Robert Kyncl.

Nick Woodman, GoPro founder and CEO, said a new spherical camera will be released soon, allowing users to create more 360-degree video content.

Music is another attraction, he says, noting that more than half of teenagers use YouTube as their main source to discover bands and performers. Kycnl also commented that there are only two things people do more than watch video, and those are eat and sleep.

“Everybody’s launching a digital video services”.

YouTube has had a similar evolution, with one key difference: literally anyone can create content. In the younger generation’s eyes, YouTube stars, who were once normal people doing make-up and video game tutorials, are now bigger celebrities than regular celebrities. Whether it’s from the aspect of cameras, television units or even video delivery platforms, it always seems to be the focal point of every company with a foot in that arena.

He said digital video will “replace” TV in part because it’s immersive in ways that TV can’t be, is endlessly diverse, and is inherently mobile.

Our world is growing increasingly mobile, with bigger screens, better experiences and more time spent each day.

Netflix and Amazon Instant Video, which isn’t available in Canada, also have plans to launch HDR support.

Video creators can now stream their mobile gaming sessions on the Android app, using the front-facing camera to capture their reactions. “What’s interesting about it for nonfiction content is traditionally digital video, television [and] cinema has been stories about people ‘over there.’ With VR, the reason it’s so transformative is because it now makes it about a story ‘here.’ This is a technology that can take anyone in the world and make them local to you”.

Advertisement

A report from Sandvine shows that Netflix alone now makes up a greater share of traffic than all audio and video did five years ago.

YouTube's money man says the future is live virtual reality